What is Marketing Analytics? [Detailed Introduction] – Super Heuristics digital marketing analytics

by adminhuahinsunvilla3sd



You want to learn what is Marketing Analytics. You are most likely a marketer, an MBA student, or just someone who is curious to know about what exactly is Marketing Analytics.

Marketing Analytics is not different from Marketing in any regard. Marketing Analytics is the field of taking marketing decisions with the help of data. This video will serve as an introduction to Marketing Analytics. This is the first video of my video series on Marketing Analytics. So make sure that you watch all the videos.

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What is Marketing Analytics? [Detailed Introduction] - Super Heuristics

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23 comments

Tony Portillo 25/02/2022 - 5:08 Chiều

Do you have a course in Coursera??

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RK varsity 25/02/2022 - 5:08 Chiều Reply
JAVAID DAULTANA 25/02/2022 - 5:08 Chiều

Very informative and interesting

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shiv prasad patel 25/02/2022 - 5:08 Chiều

AI NOT understand qualitative data
Selecting best course of action is not precisely possible by AI because business environment

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SABYASACHI OJHA 25/02/2022 - 5:08 Chiều

Thank you so much

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Ankit Anand 25/02/2022 - 5:08 Chiều

What coding language would you recommend for marketing analyst

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Shreya Tulaskar 25/02/2022 - 5:08 Chiều

I am a commerce graduate. What all should i do to be prepared to opt for marketing analysis

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Salah Eddine Moutaouakil 25/02/2022 - 5:08 Chiều

Thank you very much it was amazing, can I ask you what tool you use for building forecasting algorithms and do you have any case study as an example

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A122 Sreenaya C. R. M. 25/02/2022 - 5:08 Chiều

Tq so much

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YASH INFINITE 25/02/2022 - 5:08 Chiều

yes

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zer0bit 25/02/2022 - 5:08 Chiều

Good introduction on marketing analysis. Thank you!

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Entrepreneurs - Together we can change the world 25/02/2022 - 5:08 Chiều

Sir, please add more videos.

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Ibrahim Salawu 25/02/2022 - 5:08 Chiều

This is beautiful. Thank you very much.

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Neha Chaudhary 25/02/2022 - 5:08 Chiều

Hlo sir…I'm a student I want to do markting analytics..but in my bachelors I'm not suppose to choose my specialization so I done my bachelor's in markting so I decided to do markting analytics ..could u PLZZ tell me what things will help me to get perfect my self in this field which courses and which program I have to learn.. your reply will means alot…thank you ..

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santosh chandra 25/02/2022 - 5:08 Chiều

Very well explained ..Heuristics is generally an incorrect way of reaching a solution ..using human experience and dimention of feel , perception or gut instinct or something as past background knowledge used in times of uncertainity, its runs contrary to saying that "people dont like to think that is why they judge" . analytics is the thinking part of human side ..judging is heuristics, sometimes question is tough to understand and that is why we use heuristics shorcuts ..it lands you around target question but will never exact ..doubt could still be there..

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Neha chaulkar 25/02/2022 - 5:08 Chiều

Hey darpan excellent information and very well explained, well to answer your question I believe that human intelligence is absolutely necessary because it simplifies the whole web of complications when it comes to data coming from different sources, it makes it easy to understand, data can be used more efficiently, the probability of positive results will be more based on decisions taken

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tapan misra 25/02/2022 - 5:08 Chiều

yes

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Ravi 25/02/2022 - 5:08 Chiều

very good explanation

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Maheshwari Khatakalle 25/02/2022 - 5:08 Chiều

Yes human intelligence is required

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Wanderlust Amiya 25/02/2022 - 5:08 Chiều

yes, human intellegence is required for analytics.

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Federico Bianco 25/02/2022 - 5:08 Chiều

Yes, human intelligence is required after prescriptive and predictive data analysis in order to provide real context for the results of the analysis. Models can be excellent and very sophisticated but human intelligence is absolutely required to interpret the findings and what actions to take as a result. This process turns the result of the data analysis into something actionable, or an insight.

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Federico Bianco 25/02/2022 - 5:08 Chiều

Very clear, well contextualized, good examples. Thank you.

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ojasvi vyas 25/02/2022 - 5:08 Chiều

Human intelligence is required. It's required because not every entrepreneur/ person can understand what is the analysis trying to say. There can be certain conclusions that we need to derive based on the analysis and conclusions of the tool used. This can properly carried out by a person who has experience with the same.

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