Want to get 3x more conversions? In this video, I’ll show you how using my proven multichannel marketing strategy.
I’ll teach you how to integrate all of your marketing together from top-of-funnel to bottom-of-funnel, as well as how to take a multichannel approach. I’ll also cover how to create audiences and how to work with all the different tactics, sources, and mediums so that you can make a major impact and get as many customers as possible.
It starts by identifying the major channels that drive traffic to your website:
1. SEO
2. Social Media
3. PPC
4. Email
5. Push Notifications
6. Chat/Text
7. Referral
Next, you need to understand the framework:
1. What’s your goal?
2. What persona are you targeting?
3. What is the intent of that person?
4. What keywords or audiences match that intent?
5. What ecosystem has those keywords or audiences?
6. What ad will you serve within that ecosystem?
7. What content will they go to after that ad?
8. What’s the conversion rate for that landing page?
9. What’s your cost per acquisition?
Finally, you need to map out the sales funnel and work each tactic into your multichannel strategy. But what does that look like in a practical way? I’ll go over a full example to help you through the process.
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Ignite Visibility is a premier Internet marketing company based in San Diego, CA.
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The Perfect Multichannel Digital Marketing Strategy For 2020
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The Perfect Multichannel Digital Marketing Strategy For 2020
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13 comments
Thanks Sir. I'm an intern planner and I got troubles in getting used to these informations since my major was just Language Linguistic :(( I still don't know how to organize the ideas in order for others to understand. I suppose there must be a template for different types of Mkt plan right? How could I master all of that?
thank you for making this
totally worth watching again and again.
thank you
Thank you for this information!!
Thanks for sharing your knowledge
Hello sir, plz make a video for "how to run Fb ad perfect audience"
Wow, this was very insightful. Learned a lot, will watch it again and this time take notes! Thanks, keep the content coming!
thank you john!
i've gone through a couple of your videos and i've learned so much more than i have going through other information overloaded videos – even though i am very familiar with the topic. you make the internet a better place.
Thank you for all the insights! Very helpful.
Excellent and Very Strategic Content¡¡♡♧
Great explanation of the entire paradigm start to finish. Hard part is getting companies who can actually execute this paradigm for their clients without dropping the ball somewhere
You are a great teacher.