Books that have influenced our careers in digital marketing – Vol.2 digital marketing books

by adminhuahinsunvilla3sd



After some great feedback on our first ‘books’ video (see it here – Nathan, Jessica and Dave decided to get together and discuss a few more books that have influenced their careers.

– Dave goes back to a classic – No Logo – which dives into an era of marketing and advertising when brand over took product.

– Release yourself from fear. Jessica talks about F**k – a brilliant book that teaches the mental models for making change in your life.

– And Nathan discusses a book that CreatFuture have taken a page from – Lean Brand is packed with useful definitions, tools, models and canvases to help companies develop brands.

Thank you for your feedback on our previous video – keep it coming! Have you read these books? What did you think? and what are some of your book recommendations we should talk about?

As ever get in touch, use the comments on find us on twitter.

@CreateFutureUK .

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Books that have influenced our careers in digital marketing - Vol.2

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